AI & Automation
Chatbot vs AI Agent: What’s the Difference for Your Business?
Rule-based chatbots and AI agents solve different problems. Here’s how to choose the right one.

Chatbots follow scripts
They’re great for fixed menus — booking slots, order status and simple FAQs — and are cheap to run.
AI agents reason
Agents understand free-form questions, use your documents and can take actions like creating a lead in your CRM.
Often, use both
A scripted flow for common journeys with an AI agent behind it for everything else works well for most SMBs.
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